天津高考英语作文素材2018年：商标是必要的 Brand Name Plan Is Needed

天津高考英语作文素材2018年：商标是必要的 Brand Name Plan Is Needed

高考英语作文的词汇有一个很重要的来源就是作文素材，天津考生可以在复习2018年天津高考英语作文素材的过程中积累一些高级词汇以及专有名词。

下面就是本站为大家提供的天津高考英语作文范文，以供大家参考【商标是必要的 Brand Name Plan Is Needed】：

It is safe to say that no product can be popular forever in market. A famous brand, however, as an intangible asset, will never be old-fashioned. Owning a name brand, others’ products may become yours; otherwise your products will belong to others forever. 可以放心地说，没有产品可以永远在市场上受欢迎。然而，作为一种无形的资产，著名品牌从不会过时。拥有一个品牌名称，其他产品就可能是你的，否则你的产品就永远属于别人的。 China, for example, can produce Boeing parts, but these parts have to be used with the Boeing trade mark. Similarly, the Chinese automobile industry, so far, has not reached its own developing capacity, and has to use foreign brands such as Audi, Jetta and Santana, for the automobiles they make. This situation poses an immediate threat to Chinese products which may not be able to compete in the international market. The way for the country will either be able to open up completely to foreign products or save the domestic market only for homemade commodities. The disturbing phenomenon is that there are a lot of famous domestic brands in the Chinese market, but few have found their way into the international market. 例如，中国能够生产波音部件，但是这些部件必须使用波音商标。同样，目前为止中国的汽车业还没有达到其自身发展的能力，而且他们生产的汽车不得不使用诸如奥迪、捷达和桑塔纳等国外品牌。这一情况会对中国产品造成直接的威胁，从而可能会使它们不能在国际市场中竞争。国家的方式要么是能够完全对外国产品开放，要么是挽救国内市场上唯一的国产商品。 Fortunately, more and more Chinese enterprises have begun to understand the philosophy that “he who has a name brand wins the competition” and carries out the famous brand strategy. I will bet that no Chinese are willing to see that all 1.3 billion people drink foreign water, take foreign medicine and drive foreign cars. The idea of implementing famous brand strategy, therefore, plays an important role in the country’s material and spiritual civilization. 幸运的是，越来越多的中国企业已经开始明白“拥有商标名称的人才能赢得竞争”的道理并且实行著名的品牌策略。我敢打赌没有哪一个中国人愿意看到所有13亿的人民喝的是外国水，吃的是外国药，开的是外国车。因此，实施名牌战略的想法在国家的物质精神文明建设中发挥了重要作用。

手机用户请微信添加公众号：Qiongkao 或搜索【穷考网】（手机在线查询2018年天津高考分数线、录取查询等多种功能。）

本站为你搜集了天津2018年所有高考重要信息汇总，可供同学们查阅重要高考信息。

★2018年全国各地高考满分作文【汇总】

★2018年高考试题及答案【全网最快发布】

★2018年高考志愿填报指南【时间及入口】

★2018年查高考分、高考分数线【全国首发】

★2018年全国各院校录取查询【对接官网】